Friday, 29 January 2016

ESSENCE VALENTINES - WHO CARES?


PRESS RELEASE 

 essence trend edition “valentine – who cares?”

Always together: BFFs!  The new essence trend edition “valentine – who cares?” is welcoming a different kind of Valentine’s Day from mid January to mid February 2016.  Wild, rebellious and casual, we’re breaking with old traditions and dedicating the day of love to best friends.  This means: lots of fun and action for two!  Edgy products in intensive colors like red, blue and black as well as metallic beige and khaki tones for strong styles.  The favorites: the false lashes in two versions and the click & go nails with a stiletto design.  The face & body tattoo stamp with an infinity symbol creates a trendy BFF tattoo and the limited, fruity-sweet scent underlines the rebel queen slumbering within every girl. Sisters before misters… with essence!






essence valentine – who cares? – smokey eyeshadow stick

Smooth looks. The retractable cream eyeshadow pen is easy to apply and blend. For expressive smokey eyes in metallic beige or shimmering khaki.
Available in 01 love is in the air – don´t breathe! and 02 l.o.v.e. blah blah blah. Price 2.49




essence valentine – who cares? – smokey cream kajal

No limits.  The creamy, easy-to-blend eyeliner with a tapered mine ensures exciting smokey eyes looks in intensive black.  Thanks to the conic shape of the tip, there’s no need for a sharpener.
Available in 01 sisters before misters.
Price 1.99



essence valentine – who cares? – false lashes

Lashes in love!  The false lashes in two unique versions – volume lashes and a lashline that becomes thicker at the ends – guarantee a dramatic, sultry look.
Available in 01 good girls go to heaven… and 02 …bad girls go everywhere.
Price 2.99




essence valentine – who cares? – liquid lipstick

Rockin΄ red. The liquid lipstick unites the coverage of a lipstick with the mirror shine of a gloss.
In light and dark red for the ultimate wow-lips.
Available in 01 crew love is true love and 02 i´m not into roses.
Price 2.49


essence valentine – who cares? – translucent fixing powder

Heart-to-heart.  The compact powder with a soft, transparent texture sets make-up in place and mattifies the complexion.
With interlocking hearts and stars on the surface of the texture.
Available in 01 guys allowed, NOT!.
Price 2.99


essence valentine – who cares? – nail polish

Nail crew!  The four nail polishes – khaki and red with a semi-matt latex finish as well as blue and beige with metallic results – offer a combination of colors and effects that turn nails into eye-catchers.  Available in 01 l.o.v.e. blah blah blah, 02 talk to the hand!, 03 crew love is true love and 04 love is in the air - don´t breathe!.  Price 1.79





essence valentine – who cares? – click & go nails  

High-heels for nails.  Make a true statement with the cool, almond-shaped tips of the click & go nails in a stiletto design with black on top and red below.  Simply select the desired size of the self-adhesive artificial nails and cause a sensation at the next party! Available in 01 fly off cupid!.
Price 2.99



essence valentine – who cares? – face & body tattoo stamp

To infinity and beyond!  All girls and their BFFs can design matching tattoos with the face & body tattoo stamp.  Unlike the friendship, the stamped tattoo will only last a little while.
Available in 01 sisters before misters.
Price 1.99






essence valentine – who cares? – like a rebel queen fragrance

Wild thing.  Fruity-sweet, fresh and cheeky, this fragrance is sure to awaken the rebel queen in all beauties and is reminiscent of fun times with your best friend.  The sparkling top note contains tangerine, candy apple and pear, which unite with plum and roasted almonds in the middle note to give the scent a sweet touch.  The base note with sandalwood, musk and licorice is as deep as a long friendship. Available in 10 ml.
Price 2.99


essence “valentine – who cares?” will be available in stores from mid January to mid February 2016**.

**as long as stocks last

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